Calling 911 on an Outdated Website
Background
The Chatham Emergency Squad is a 100% all-volunteer agency servicing the town of Chatham, NJ and its visitors / guests.
As an EMT, Craig has served on the board of directors, first as their Communications VP and then as the Equipment Lieutenant.
Though functional, the old website was very text-driven without showcasing the depth and breadth of talent and services it provides. Bolide Communications took all photographs and put together a dynamic site that pays tribute to the squad’s 8o+-year history while simultaneously focusing on driving new membership recruitment and electronic donations.
Old Homepage
Custom Website Features
Bolide Communications created a modern website that tells the story of the Squad in a way it’s never been communicated before – incorporating brand colors, and call to actions surrounding:
- Capital Campaign contributions
- Donations
- Recruitment / joining the Squad
- More
PR & Social Media
Craig served as the head of public relations and the VP of Communications as a board of trustee member, and was responsible for articulating the Squad’s story across local media and social media, including during the global pandemic.
Happy to share examples of work and talk further. Contact us today.