Checking Into a New Experience With Alhonna Family Resort

The Alhonna Family Resort is the property that inspired the famous Netflix show, Ozark.  With new ownership in place, they were looking to upgrade the entire experience including new room renovations and a new website.

The old site was dark and dreary, as if it was a rainy day on the lake.  It didn’t convey the beauty of the lake and all the fun activties that make the place a great destination.

We drew inspiration from the brand logo that was bright and sunny, and hired a local photographer to gain new images of the property and the rooms before starting to build.

(old site)


  • E-commerce store with swatches for variable products
  • Room listing view; smart filters by room size and key features (fireplace, lake view, etc.)
  • Tournament registration page with payment functionality for fishing tournaments
  • Interactive map featuring nearby fun and activities (restaurants, golf courses, etc.)
  • Reimagined Blue Cat Lounge page
  • Mega Menu functionality for easier navigation

Let's Start Something new