A committment to

Senior
Marketing professionals

We are seasoned marketing professionals who have worked with some of the most respected brands in the world. 

We jump in deep, roll up our sleeves and do the work ourselves.  With our depth of expertise, we know how to get results that matter – and no junior staff who are learning on your dime.

Big Agency thinking

 

Boutique agency Pricetag

 

Bolide Communications excels with small and medium sized businesses where we serve as a “Fractional CMO”.

We can support your brand in a variety of marketing needs.

Web Design

Building and redesigning outdated websites with advanced functionality and e-commerce capabilities

Marketing Strategy

Defining your brand voice & positioning work; bringing it to life through marketing efforts.

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Public Relations & Social Media

Driving awareness and making your brand stand out.

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Sales Support & Creative Materials

Creative design for sell sheets, advertising, tap handles, case cards, shelf talkers and other elements to arm your sales force at point of sale.

Sizzle Reels & Video

Showcasing your brand in the best possible light to excite partners, retailers and consumers alike.

LEADERSHIP

Owner

Craig Alperowitz
Partner

Karen Alperowitz

Owner

Craig Alperowitz

Craig Alperowitz has worked alongside some of the most respected brands and industry visionaries across earned, shared, paid and owned media.  He has had the privilege of devising and executing numerous marketing, public relations and analytics-based programs for clients including Samuel Adams brewery, E&J Gallo winery, the Hershey Company, Procter & Gamble, Nestle and many others.

Craig began his career handling personal publicity for clients including Reese Witherspoon, Courteney cox, Liam Neeson, Christian Slater and others. He later worked at Sony Pictures and New Line Cinema on blockbuster films before representing Pixar Animation Studios working with industry visionary Steve Jobs.

Craig is a certified EMT and serves as Equipment Lieutenant for his local ambulance squad. A graduate of the University of Pittsburgh, Craig lives in New Jersey with his wife and two daughters.

email::craig@bolidecommunications.com

Partner

Karen Alperowitz

Karen is a seasoned business developer and community builder.  Her love of psychology and a desire to understand what motivates people enables her to provide clients with a wide variety of information on the audiences they should target for their initiatives. Karen’s strong networking and sales skillsets make her a natural conduit for connecting these people and resources.

She began her career in the entertainment industry working for movie studios including Warner Brothers Pictures, Twentieth Century Fox Television and Universal Studios.  In 1998, she relocated to New York City to focus on digital marketing, content development and e-learning platforms.

Karen has a passion for the underdog and the underserved.  In her spare time, she is an advocate and mentor for adults with developmental disabilities. She offers vocational training and supports so they can feel the livelihood that comes from volunteering or being employed in their communities.

With a career that has spanned Fortune 500’s to struggling non-profits, she understands and can execute programs that are high-level thinking and budget conscious. She is a graduate of Emerson College and lives in New Jersey with her husband and two daughters.

email::kalperowitz@gmail.com

From Our Clients

“Bolide Communications is a great partner for all our marketing needs.  They bring strategic thinking and best-in-class execution while constantly being a true champion of our brands to external partners and audiences”

David van Wees

President, SFB Imports

“Bolide Communications helped me get my business off the ground with a new e-commerce website.  They’ve been a great strategic partner helping me think through all aspects of the consumer buying journey.”

Sally Allen

Owner, Tanya Heath USA

“Bolide Communications helped us define our brand positioning, which then translated into new tap handles, a new website, and terrific media coverage which has helped us increase our brewery’s awareness .”

Becky Ryman

Owner, Wallenpauck Brewing Company

“Bolide Communications has proven to be a great partner in delivering best-in-class PR programs and events for our brands.  Their deep expertise and knowledge of the beer industry has helped elevate our awareness in the market.”

Lisa Gustafson

[Former] Brand Manager, Radeberger Gruppe USA

Let's Start Something new

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